Bruce Fifield and his namesake studio in Milan, Italy, is best known for masterful orchestration of user insight, technical innovation and design excellence in the creation of award-winning products. Upon graduation from RISD Bruce consulted on the design of office products with Olivetti. Subsequently he co-founded Design Continuum Italia where he led design strategy, user research and the creative direction of new product development. Bruce and his studio have won accolades which include the prestigious Compasso D’Oro, Best of NeoCon, IDA, IF Design, Red Dot, Good and Green Good Design Awards from the Chicago Athenaeum and the Architizer A+ Awards.
